HAD Portfolio Samples

Print and E-commerce Catalog

“The company grew from a grand total of literally $50 to $5,000,000 in annual sales.” Click Here

Interactive Graphic Animation

Play Pick The Pistone, with your hosts Hall-of-Fame goalie Bernie Parent and Flyers hockey analyst Steve Coates. Click the image above to play the game and learn more.   Click Here

Invisalign® Print Ad

Created the campaign: LIKE WEARING NOTHING AT ALL. The next generation in braces. Removable. Comfortable. Invisible. Click Here

Organic Search

From 0 Total Rankings to 146; From 0 Number One Rankings to 27; From 61 Monthly Unique Visitors to 806. Click Here

Microsite

"We captured 2nd place in the International Newspaper Marketing Association competition for our microsite." Click Here

Video Wall

Residential Communications Network launched two retail stores in Boston and NY featuring the RCN Video Wall. Click Here

Corporate Identity

Independence Brewing Company. Fresh from Philadelphia. Quality not quantity. Declare your independence. Click Here

:60 Radio Spot

Joe the Plumber was famous before the 2008 U.S. presidential election. Listen and laugh to Joe the Plumber. Click Here

STARBURST® Packaging

Developed packing concepts for M&M MARS changemaker counter displays including STRARBURST® and MILKY WAY®. Click Here

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Case Studies

Dr. Phucas/Invisalign®

  • Print Advertising


Orthodontist, Dr. Carlyn S. Phucas is a certified Invisalign Elite Premier Provider. Dr. Pucas was referred to Harris Ad by one of our other accounts – a word-of-mouth referral – none better.
 
The objective was to create an ad, which would standout from the cluttered pages of print advertising by pushing-the-envelope. Dr. Phucas wanted to promote Invisalign. As always, we did our homework. “Invisalign® uses a series of clear removable aligners to straighten your teeth without braces, metal wires or brackets.” In other words, invisible braces.

 
We created the campaign: LIKE WEARING NOTHING AT ALL.

We also created the tag: The Next Generation In Braces. Removable. Comfortable. Invisible.

 
The campaign we comped and presented consisted of a series of three ads. While well received, the comps ended up on the editing room floor. The winning add, a little less risqué and a lot less humorous, still accomplished the objective – it most certainly did standout from the cluttered pages of print advertising.



  

Original comps presented – died on the editing room floor.

 

 

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